Understanding Fix Plan

The Fix Plan is Frog Radar's way of turning a long list of issues into a clear order of operations. Every issue is scored by Impact and Effort so you can focus on what matters most.

Impact and Effort

Impact reflects how much fixing the issue will help SEO (e.g. visibility, crawlability, user experience). Effort is the relative cost to fix (time, complexity). Frog Radar combines these into a priority score. High-impact, low-effort items rise to the top— that's where you get the best return for your time.

Top 10 recommendations

The Fix Plan always surfaces a ranked Top 10: the ten issues we recommend tackling first based on Impact and Effort. This list is actionable—you can hand it to a developer or work through it yourself. Each item links to the affected URLs and, where relevant, to the exact issue in the Issues list.

Quick Wins

Quick Wins are a subset of issues that are both high-impact and low-effort. These are ideal for fast improvements: fix them first when you need visible progress quickly or when you want to show clients immediate value. They also appear in proof reports so clients can see what was prioritized.

Using the Fix Plan in reports

When you export a proof report, the Fix Plan (Top 10 and Quick Wins) can be included. That gives clients a clear view of what you recommend and in what order. You can customize report branding on Pro and Agency plans.